The 21UP Movement recently showcased its commitment to empowering youth through sport and media at the Active Essex Foundation Conference. Led by founder Perry Blake, executive director Usman Ali, and member Eddie, 21UP Movement was invited to contribute to a video production segment, a valuable opportunity to engage with other influential attendees committed to youth development.
Focus on Empowering Youth Through Sport and Media
Held by the Active Essex Foundation, the conference gathered prominent figures focused on youth crime prevention, including Police Fire and Crime Commissioner Roger Hurst, Deputy Leader of Essex County Council Louise McKinlay, British Olympic bronze medalist Lewis Richardson, and others. Each brought unique insights into the power of sports in shaping young lives.
Creating Transformative Opportunities
Throughout the event, organizations highlighted the power of sport to drive positive change. Attendees witnessed firsthand the transformative effect that sports initiatives can have, especially for youth facing significant challenges. Personal stories and statistics underscored how sports have been pivotal in helping young people overcome obstacles, fostering resilience and a sense of purpose.
21UP Movement not only presented its work but also provided real opportunities to young people during the event. A recent parolee had the unique chance to serve as a second cameraman, gaining paid experience and playing a key role in capturing impactful moments.
Empowering Youth Through Sport and Media: A Vision for the Future
The 21UP Movement is dedicated to inspiring youth, offering experiences that build confidence, skills, and ambition. By connecting young people with meaningful roles in sports and media, they learn that with the right support, they can achieve their full potential. The team at 21UP Movement thanks the Active Essex Foundation for this impactful event and looks forward to ongoing collaborations.
The Active Essex Foundation is a registered charity aiming to tackle inequalities across Essex through sports and physical activity. Partnering with over 200 local organisations, they work to:
Inspire communities to become more active, leading to healthier and more positive lives.
Raise aspirations, confidence, and skills to improve employability.
Strengthen community cohesion, breaking down barriers and addressing inequalities.
Improve physical and mental health.
Reduce crime and anti-social behaviour by engaging youth positively.
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